What makes Y.G Asafoetida different from commercial hing?

Y.G has been compounding hing in Tirunelveli since 1932 using high-grade mountain Ferula oleoresin and natural carriers, stone-milled in small batches without artificial colors, chemical preservatives, or synthetic aromas.

Do you have a gluten-free asafoetida option?

Yes! Our Y.G Gluten-Free Asafoetida Powder is formulated with 100% pure rice starch in a dedicated celiac-safe line.

What is the shelf life of Y.G Asafoetida?

Our compounded powders retain their robust aroma for 18 months from packing. Solid cakes and granules can last up to 24 months when stored airtight in a cool, dry cupboard.

Y.G Asafoetida — Artisanal Hing, Sathu Maavu & Sambrani Since 1932

92+ Years Legacy

Compounded in Tirunelveli since 1932.

100% Celiac Safe

Dedicated pure rice-starch carrier.

High Resin Purity

Rich natural Ferula oleoresin concentration.

Free Shipping

On orders above ₹499 across India.

Formulations & Uses

Engineered for Every Culinary Style

Different culinary traditions call for different bloom speeds and carrier bases.

Powder

From ₹175

Instant Dissolving · Daily Tadka

Gold & Premium Powder

Dissolves instantly in hot ghee or sesame oil for fragrant sambar, rasam, and dal tadka.

For: Sambar, Rasam, DalView

Granules & Chips

From ₹250

Slow-Blooming · Non-Burning

Crunchy Pellets & Chips

Coarse granules that bloom slowly without scorching in curds and rice dishes.

For: Curd Rice, PicklesView

Cake & Lump

From ₹240

Concentrated · Traditional Strength

Pure Gold Cake & Raw Lump

Solid block. Shave a pea-sized piece into oil or dissolve in warm water for festive gravies.

For: Festive Kuzhambu, PicklesView

Gift & Combo

From ₹380

Collector's Sets · Gifting

Heritage Box & Glass Jars

4-in-1 collection box with brass spoon and hermetic glass bottle jars to seal aroma.

For: Gourmet GiftingView

The Complete Collection

Authentic Y.G Heritage Range

Hand-compounded hing, roasted sathu maavu, and sacred natural sambrani resins.

Best

4.9

(1420)

Y.G Gold Asafoetida Powder

Heritage Gold Compounded Asafoetida Powder

₹175₹200

50 g

Best

4.9

(890)

Y.G Premium Asafoetida Powder

Master Chef's High-Concentration Hing Powder

₹195₹225

50 g

BestGF

4.8

(512)

Y.G Gluten Free Asafoetida Powder

Wheat-Free Rice Starch Base — 100% Celiac Safe

₹220₹250

50 g

4.9

(340)

Y.G Asafoetida Gold Cake (Pindi Hing)

Solid Block Pindi Hing for Pickles & Traditional Tadka

₹240₹280

50 g cake

4.9

(215)

Y.G Hing Chips (Flakes / Khada)

Sun-Dried Asafoetida Flakes — Slow Blooming Flavor

₹260₹300

50 g

4.8

(310)

Y.G Hing Pellets (Dana Hing)

Crisp Granular Pellets for Curd Rice & Sambar Tempering

₹250₹290

50 g

Best

(460)

Y.G Heritage Bottle Jar Asafoetida

Collector's Glass Bottle Jar with Airtight Aroma Seal

₹380₹440

100 g Glass Jar

(195)

Y.G Pure Raw Hing Lump (Kashmiri Resin)

100% Uncut Natural Ferula Gum Resin

₹390₹450

25 g Raw Lump

Best

(280)

Y.G Complete Heritage Asafoetida Combo

Grand All-in-One Collection Box with Spoon & Notes

₹999₹1,299

4-in-1 Heritage Box

Y.G Traditional Health Mix (Sathu Maavu)

Best

4.9

(310)

Y.G Traditional Health Mix (Sathu Maavu)

18 Multigrain Energy Porridge with Millets, Pulses & Nuts

₹140₹165

200 g

Y.G Pure Natural Benzoin (Pooja Sambrani)

BestGF

(185)

Y.G Pure Natural Benzoin (Pooja Sambrani)

Sacred Temple Loban Resin for Puja & Daily Fragrance

₹85₹100

25 g

BestGF

4.9

(145)

Y.G Pure Black Sesame (Karuppu Ellu)

Traditional Sun-Dried High-Calcium Black Sesame Seeds

₹95₹120

200 g

Best

(260)

Y.G Traditional Idli Chutney Podi

Artisanal Wood-Roasted Gunpowder with Pure Hing & Lentils

₹135₹160

200 g

BestGF

4.9

(178)

Y.G Traditional Millet Pongal Mix

Nutrient-Dense Wholesome Foxtail & Little Millet Breakfast Blend

₹125₹150

250 g

Best

4.9

(162)

Y.G Traditional Millet Sambar Rice Mix

Authentic Tirunelveli Sambar Rice with Ancient Millets & Spices

₹130₹155

250 g

Explore Full Shop with Filters & Sorting

Shri P. Subramanian compounding artisanal hing in 1932 Tirunelveli

Estd. 1932 · Tirunelveli

Preserving A 90-Year Craft

Started by Shri P. Subramanian. Mastered across three generations.

In 1932, near the banks of the Thamirabarani river, Shri P. Subramanian perfected the art of stone-compounding imported mountain ferula resin with pure starches. Today, his grandchildren continue the same strict formula without shortcuts.

1932

Founding Year

100%

Natural Ferula

Chemical Additives

Read Our Full 1932 Story

Customer Testimonials

Trusted Across 1k+ Kitchens

Real verified experiences from traditional cooks and culinary enthusiasts.

Verified Purchase

Authentic Paati's Rasam Aroma

“Takes me straight back to my grandmother's kitchen in Tirunelveli. Standard store brands smell synthetic compared to this deep, wholesome aroma.”

Sowmya Raman

Chennai

Gold Powder

Verified Purchase

Life-Saver for Celiac Cooking

“Finding truly wheat-free hing that still has authentic strength was impossible until I found Y.G's rice-starch formula. Safe and fragrant.”

Karthik Sundaram

Bengaluru

Gluten-Free Hing

Verified Purchase

Pellets in Curd Rice are Perfection

“The Hing Pellets don't burn like fine powders do. They puff slightly in mustard oil, giving a delicate crunch and sustained aroma.”

Meenakshi V.

Madurai

Hing Pellets

Verified Purchase

Gold Cake for Temple Kuzhambu

“Shaving a small piece of the Pindi Hing into hot gingelly oil gives the authentic tangy aroma needed for traditional vathal kuzhambu.”

Dr. K. Raghavan

Coimbatore

Gold Cake

Verified Purchase

Glass Jar Locks Aroma Completely

“The airtight rubber gasket jar is gorgeous on the kitchen counter and keeps the fragrance locked in. You need only a tiny pinch.”

Anita Deshmukh

Mumbai

Bottle Jar

Verified Purchase

Exquisite Heritage 4-in-1 Box

“Ordered the combo box as a housewarming gift. The engraved brass spoon and assortment of powder, cake, chips, and pellets delighted our hosts.”

Sridhar K.

Hyderabad

Heritage Box

← Swipe horizontally to view more reviews →

Special Code: HERITAGE10

Ninety Years of Culinary Purity, One Pinch at a Time

Free delivery on orders above ₹499 with same-day dispatch from Tirunelveli.

Shop the 9 Formulations Ask Specialists